Unleash the full potential of your new brand.
Building a brand that aligns with your business objectives takes significant time, energy, and investment, all while you and your teams continue to manage your day-to-day responsibilities.
To execute a successful rebrand, you must start with a clear vision and end with employees who embody your new direction - the work doesn't stop once the brand guidelines are finalised.
I specialise in helping businesses articulate what they want from their brand evolution, collaborating with teams to execute this vision and supporting life after rebranding.
Services
Consultation and support throughout each phase of your rebrand
Pre-rebrand
Facilitation of senior leadership workshops to determine purpose and goals
1-2-1 consultancy for Marketing Directors and Heads
Rebrand process workshops for marketing teams
Brief, tender writing and support with agency selection
Roadmap development
Budgeting support
Development & rollout
Project management support, bridging the gap between agency and in-house teams
Internal engagement strategy development and delivery to get employees brought into a new business direction
Auditing, touchpoint mapping and rollout planning
Tactical graphic design support to rebrand internal and external assets
Internal and external launch communication strategy development, including content planning
Post-rebrand & ongoing
Identity workshops to help employees understand and articulate a new brand story
Asset training to support consistent brand use through workshops, playbooks and 1-2-1 support
KPI measurement and analysis
Brand and corporate communications planning and delivery
Ongoing QA support to ensure external assets remain on brand
Partnering with marketing leaders to…
Set your team up for success
Delivering consultation ahead of any brand development to ensure identity changes are impactful, effective and in line with your business goals
Leverage your biggest brand asset, your people
Helping your employees live and breathe your identity to drive brand awareness, recognition and engagement internally and externally
Streamline your brand evolution
Offering internal marketing teams support through a rebrand to minimise day-to-day disruption and ensure a successful rollout of your new identity
Use your brand to its fullest potential
Working with you to fully embed the strategic and practical applications of your brand to ensure maximum return on investment in your identity
About me
With over 10 years of brand and communications experience - managing brand development projects in-house and agency side - I work alongside marketing leaders to help launch, embed and amplify their new brand through strategic consultation, training, project management and corporate communications support.
I have expertise in managing complex rebrands, including working with multiple stakeholders and in highly regulated and technical industries. I've also executed seven-figure marketing, brand and change communications campaigns across technology, innovation, finance and the public sector.
I offer a tailored service for all clients, starting with a complimentary discovery call to help understand your challenges, objectives, and goals. Book a call to discuss how I can help you successfully launch your new brand and grow your business.
Benefits of working with me
Clarity on the purpose of your rebrand and vision, contributing to more focused internal and external stakeholders and a stronger offering for target audiences, maximising the ROI of your rebrand
A confident marketing team, clear on processes, roles and responsibilities and ready to successfully rebrand your business
A clear plan of action for your rebrand or change communications project, leading to an effective and efficient rollout
Headspace for Marketing Directors and Heads to focus on managing up and getting sign-off from senior leaders, minimising project delays and additional expenses
Short-term support in periods of high workload, taking the pressure off internal teams and contributing to a happy, motivated workforce
Creative ideas to get the business behind senior leadership, facilitating a smooth business evolution
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10+ years of brand experience
In-house and agency side
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International collaboration
With teams across Europe and North America
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5+ rebrands delivered
And countless marketing, communications and content campaigns
What clients are saying
“I have a business with 3 distinct revenue streams. They’re related to each other but have different audiences and I was struggling with how to ensure cohesion whilst maintaining individual identities.
Kyra very quickly identified how to make each one distinct from the other whilst keeping the overall branding theme. Her guidance helped me clarify how to reach clients with targeted messages to each sector without alienating other markets.
She has absolutely transformed the way I promote myself, my services and my business.”
Becky Rooney, Founder & Producer
Rooscreen & Film Friendly
“Kyra did a fantastic job managing our project. She coordinated her team seamlessly, was consistently responsive, and quickly understood both our creative vision and budget. Her efficiency and clear communication made the entire process smooth and enjoyable. I'd highly recommend Kyra for anyone looking for an organised, insightful project manager.”
Ada Chan, VP Strategy & Planning
Avallone
“Kyra was one of the most organised and dedicated people I’ve ever worked with! She was excellent at project management and always had innovative ideas for us.”
Dani Kuta, Marketing Manager
Cortechs.ai
“It was an absolute pleasure to work with Kyra. She really took time to understand me, my small wellness business and brand and cleverly evolved the elements I already had in place which was a perfect upgrade. She proposed the provision of a brand cheat sheet, social media templates and brand messaging and delivered all of these elements on an agreed timescale.
It's really helped me feel more in control of my branding and the professional tools provided have helped me to elevate my offering and have a clear plan going forward across all platforms. I would 100% recommend working with Kyra and will certainly be in contact again in future should I need further guidance and support.”
Louisa Harris, Founder
Louisa Harris Pilates
